AAL Group
Traditional Marketing and New Media
Resources Around The Web
The American Marketing Association has marketing and advertising articles, tips, and advice. They provide members with the information, products and services required to succeed in their careers.
A/A&L is affiliated with Web Site Developers who executive the concepts and work within the technology competency currently available on your network and transmission capabilities or that of your Service Provider.
A/A&L Group
A/A&L Group is an integrated marketing communications company active in traditional and new media, advertising, public relations, design and web services. Specializing in technology companies, the agency focuses on new emerging company and product introductions as well as shaping existing brands within their marketplace.
A/A&L assists clients to develop innovative, goal-oriented concepts that not only will result in high hits, but will let you capitalize on both the present and future potential of a site.
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Structural Ideas
Web site concepts are the structural ideas that merge a client's mindset with that of their customer or end user. They determine the look and flow of information on the site and help determine the technology choices so the site is interesting, interactive and responsive.
Web Site Concepts
Web concepts define the flow-chart of the site, motivating users to navigate through the whole site. The concepts are developed as "roughs" which grow into a storyboard that Web Developers use to program a site.
Graphic Themes
Site concepts spring from a graphic theme, or theme series, giving the site a distinct look and feel while providing room for updating it with new material to keep it fresh, yet consistent over time.